Techjockey Crosses 3,000 Software Brands As UAE Operations Complete First Year

Techjockey, a leading B2B software discovery and procurement platform, has completed its first year of operations in the United Arab Emirates (UAE), marking a key milestone in its international expansion following its entry into the UAE and United States last year.

Over the past 12 months, Techjockey has strengthened its presence across the Gulf while expanding its global marketplace to 3,000+ software brands and 21,000+ products. The platform has helped more than 350,000 businesses evaluate and purchase software, reflecting growing demand for transparent and assisted software procurement.

“Our first year in the UAE has reinforced our belief that businesses everywhere face a common challenge, navigating an increasingly complex software landscape,” said Akash Nangia, Co-founder of Techjockey. “Businesses need trusted discovery, transparent comparisons and expert assistance to make the right technology decisions.”

UAE Emerges as a Strategic Growth Market

Since entering the UAE, Techjockey has seen growing demand across categories including CRM, ERP, HRTech, Accounting, Cybersecurity, AI agents, Collaboration, Procurement and Business Productivity software.

The company has also expanded relationships with global technology companies, regional software providers and emerging SaaS businesses seeking access to high-intent buyers across the Gulf.

Techjockey enables businesses to compare and evaluate software through AI-powered recommendations, verified reviews, expert consultations, product comparisons, live demonstrations and procurement assistance.

For software vendors, the platform provides a scalable route to the Gulf market by helping them generate qualified demand, improve regional visibility and connect with organisations actively evaluating technology solutions.

“The Gulf is emerging as one of the world’s fastest-growing software markets,” said Arjun Mittal, Co-founder of Techjockey. “We are seeing strong interest from both businesses looking for technology and SaaS companies seeking efficient customer acquisition across the region.”

Building for the Next Phase of Growth

As Techjockey enters its second year in the UAE, the company plans to expand vendor partnerships, strengthen localised content, enhance AI-driven recommendations and increase category coverage for regional businesses.

“Our first year has validated the opportunity ahead,” said Deepro Ganguly, VP – Global Growth, Techjockey. “We are building a platform where businesses can confidently evaluate technology while software companies gain a trusted channel to reach customers across the Gulf.”