“Stay Home” Instagram Sticker Launches In The UAE

Hope you’re staying safe and healthy.

Today we’ve officially launched the new “Stay Home” sticker on Instagram in the UAE! The sticker is intended to help people show how they’re social distancing safely and encourage others to do the same. It’s also a great hub for curated tips and entertainment initiatives during self-quarantining.

The sticker was launched last week in a couple of countries and garnered adoption rates that crossed a 100M usage in the first week alone!

We are already seeing amazing content here by @Hadeelmarei encouraging users to Stay Home – check it out: https://www.instagram.com/stories/highlights/18135017818024987/?hl=en

Details on the launch:

• The sticker is now available to be added to any Instagram story from your sticker tray — it should be the first one that appears to make it extra easy to find.
• There’s a shared story pinned to the top of people’s story feeds, where you can see all the people you follow who are using the sticker.