Noon’s Mahali Program Partners With Al Himam To Support People Of Determination

noon.com, the region’s homegrown digital marketplace, is proud to announce its partnership with Al Himam and Mahali, supporting sellers with determination in the region. Al Himam sellers have harnessed noon’s tailor made tools to expand their businesses online, reaching millions of new customers.

Al Himam is a general trading company with a focus on supporting people of determination. Through its partnership with noon’s Mahali program, over 60 Al Himam sellers with determination have joined the platform, listing more than 40 handmade items including prayer beads, embroidered towels, and ceramics.

Mahali, powered by noon, has built a rich portfolio of small and medium enterprises (SMEs) across KSA and the UAE, with many from Saudi Arabia. Already in partnership with multiple organizations including Herfah, 99 Beads, and the 910th, Mahali, powered by noon, offers dedicated sales assistance and reduced commissions, providing local small businesses with crucial sales analytics as well as content and marketing support. Local SMEs will also gain immediate access to noon’s extensive customer database as well as its tailored tools, such as noon’s safe payment gateway and its established logistics and fulfillment network.

Maryam AlHabroosh, Mahali, said of the program: “Mahali, powered by noon, perfectly illustrates the company’s driving value proposition to support and add to the local digital economy. In building a thriving e-commerce ecosystem, noon can offer sellers a level playing field, no matter the size of their business. Over the years, we have welcomed hundreds of thousands of SMEs to our platform, and now with Mahali, we are creating an additional opportunity for local talent to expand their reach to customers.”

She added: “We are proud to work with partners like Al Himam to further shine a light on incredible talents in the region. It is time to celebrate the pride of buying and supporting products made here in this region.”

Majid Alusaimi, Executive Director, Dubai Club for People of Determination said: “Our partnership with noon is opening new marketing opportunities for people of determination, helping our communities become more familiar with the products sold by our sellers. In addition, it will help instill a love of craftsmanship and increased self-reliance, acting as a driver for further creativity and opportunity, especially for such an active and productive group within our society.”

Alusaimi added “This partnership with noon also serves the interest of people of determination. With the help of our country’s wise leadership, we are helping their ambitions come to life through constant support and focus on social responsibility values. We are all striving to provide the support necessary for this project to succeed, and serving such an active part of our community through promoting their products is a way of doing so.”

Mahali, powered by noon, illustrates noon’s commitment to celebrating talent in the local community, in turn supporting the dreams of the Saudi and Emirati community. Noon is proud and privileged to serve and support local businesses, customers, and talent across the Saudi Arabia, the UAE, and Egypt.