Category: News

evision Reinforces Leadership In Kids’ Entertainment With The Launch Of ‘Bloom’, A New Proprietary Channel For Preschoolers In The MENA Region

evision, the media and entertainment arm of e& has launched ‘Bloom’ –  a dedicated proprietary preschool TV channel that delivers safe, high-quality educational content tailored for children between the ages of 2 and 5. The channel is now available to UAE audiences from e&, broadcasting 24 hours a day in both English and Arabic and

Understanding The UAE’s Experience Economy: New Shamal White Paper Shows Residents Are Prioritising Experiences Over Material Goods

Shamal, a diversified investment firm based in Dubai, has launched a new white paper entitled ‘Understanding the UAE’s Experience Economy’ dissecting the dynamic nature of the experience industry in Dubai and the wider Emirates. The term ‘experience economy’, coined in the late 1990s by white paper contributor B. Joseph Pine II, refers to an economy in

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