Aviv Clinics Launches Golf Treatment Programme; Helping Players Prolong Their Careers And Improve Their Game And Amateur Golfers To Improve Their Golf Performance

Aviv Clinics has recently launched its Golf Performance Programme. The programme runs for three-months and helps professional and amateur golfers improve their physical and mental performance, including focus, memory and attention, as well as accelerating physical recovery.

Each participant in the programme will spend 2-3 hours a day working with the clinic’s expert medical professionals, using its specialised hyperbaric oxygen therapy to help them achieve their goals. The Golf Performance Programme, hosted from the Aviv Clinics HQ in Dubai, focuses on two key areas: the cognitive and physical benefits in golf.

The cognitive benefits include:

  • Improved hand/eye coordination
    • Improving swing quality and ball contact
  • Improved attention and focus
    • With reading putting greens and ball placement
  • Faster processing speed and decision making
    • Shot organisation and planning
  • Better mental clarity and patience.
    • Mood and shot visualisation

The physical benefits help with:

  • Improved swing quality
  • Faster recovery and less physical fatigue and pain
  • Improved strength, mobility and stability
  • A prolonged professional career
  • Improved sleep quality

Mike Frayne, CEO of AvivClinics Dubai, said: “Golf is a mind game that requires stamina. We created the Aviv Golf Performance Programme to help golfers improve their game, performance and shorten recovery time.  Professionals might also be able to, extend their careers. It was developed by the Aviv team and Dr. Shai Efrati, the Director of Aviv’s Medical Advisory Board, using Hyperbaric Oxygen Therapy which triggers the self- regenerative mechanisms of the body. The protocol has been shown to enhance stamina, energy, improve body strength and reduce pain related inflammation.”

The Golf Performance Programme isn’t only for professionals,but for amateur players who are looking to improve their performance; “The mind is such an important tool, particularly in golf, so we wanted to create a way to assist golfers as they age and may not play at the level that they once did or lost their laser focus that truly lessens their abilities. Our programme is an excellent way to stay fit and fresh on the course. We’re looking forward to welcoming many clients for our golf performance programme.”

As part of the 12-week Aviv Medical Programme, golfers will get hyperbaric oxygen therapy sessions, a personalized cognitive training, a nutrition coaching and a full physical training plan to improve overall fitness and swing capabilities.

Aviv Clinics is the title sponsor of the US$1.5 million AvivDubai Championship that will be played on the Fire course at Jumeirah Golf Estates from November 11-14, preceding the final Rolex Series event of 2021, the DP World Tour Championship which will bring the curtain down on this year’s Race to Dubai on the neighbouring Earth course.

Players in those two events and the Aviv Dubai Championship will be aiming to secure their spot in the US$9million DP World Tour Championship which will comprise the leading 50 available players on the Race to Dubai.

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